The Retail Bridge: DIRECTV Claims 70 HD Channel Milestone
That's the trick, as always. Here in Canada, Bell claims to have the most HD channels, but that's because they count the East and West network feeds for NBC, CBS, CTV etc as one each.
Still, we're getting there. I was just reminiscing last week on the Marketnews blog about how far we've come with HD so far.
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On Monday the satcaster announced that it had added six national HD channels to its growing high-def lineup, taking its nationwide total to 72 and reaching its promised goal of 70 HD channels by the end of October.
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But does it really add up to 72 channels of HD programming? Only if you get a little creative with the count.
While DIRECTV does now offer 47 unique national high definition channels, getting to 72 requires adding in some of the local broadcast networks (like NBC HD in both Los Angeles and New York), select regional sports nets (like NESN HD and YES HD) and even its high-def pay-per-view channels (6 of which launched yesterday, by the way).It's getting there, though, and DIRECTV execs are confident that the company will reach the promised 100 national HD channels by the end of the year.
That's the trick, as always. Here in Canada, Bell claims to have the most HD channels, but that's because they count the East and West network feeds for NBC, CBS, CTV etc as one each.
Still, we're getting there. I was just reminiscing last week on the Marketnews blog about how far we've come with HD so far.
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