Are You Going To Be Guerilla Marketing At CES?

This is an open call to all readers of Lee Distad's Professional Opinion who are CE distributors or manufacturers.

Will you be attending CES in January, but not manning a booth? As a public service, Lee Distad's Professional Opinion will post a schedule of hotels, meeting rooms and open house times for vendors who'll be conducting low-profile marketing efforts while they're at the show.

Get exposure for your presentations, and best of all, it's FREE.

Email us with the details at lee(underscore)distad(at)yahoo.com and we'll post them for you.

Dealers, check back at Lee Distad's Professional Opinion to see what exciting CE vendors will be at the show, even if they don't have a big expensive booth on display.

Watch this space!

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Author Germaine Greer labels Princess Di "a devious moron"

It's always important for an author to generate controversy prior to the release of their latest book. In fact, that seems to be true of many artists; look at the number of rappers who get in trouble with the law prior to the release of their new album, or actors who do something spectacularly misguided just before their latest movie hits the screens.

I imagine that activist/author Germaine Greer chose to take a pass on drunkenly assaulting a police officer. Regardless, she does win this week's prize for Willing To Go The Furthest To Promote A New Book.

Yahoo!: Diana a 'devious moron', insists Germaine Greer
LONDON (AFP) - Germaine Greer, the Australian academic and feminist, has launched a verbal attack on the late princess Diana in the run-up to the 10th anniversary of her death, a newspaper reported Sunday.
"I have come to the conclusion that she was a devious moron," Greer told the Edinburgh International Book Festival on Saturday, The Independent on Sunday said.
...
Greer severely criticised Diana during a presentation about her new book, which is about the life of William Shakespeare's wife, Anne Hathaway.

This is obviously brilliant Guerrilla Marketing, because I can already hear the ruckus across the pond as legions of Brits and Royalistas get their knickers in a twist and start burning her in effigy and issuing fatwas against Ms. Greer. I imagine that her new book will see brisk sales just to support all of the book burning parties.

Oh, look: The Daily Mail is already foaming at the mouth! I bet that you didn't see that coming!

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Speed Run Challenge: Guerilla Marketing at its finest

Really, you can't buy publicity like this:

CBC.com: RCMP investigate video showing cars hitting speeds of 300 km/h

Alberta RCMP have arrested four people for allegedly driving
Ferraris and Lamborghinis at speeds in excess of 300 km/h, one of whom is
featured in a video circulating on the internet showing luxury cars hurtling
down the province's highways.

Don't forget to read the comments on YouTube.

And of course, if you're in the market for a high performance vehicle, consider ZR Exotic Auto Sales in Calgary.

*UPDATE* I just wanted an exuse to post this picture, even though it has nothing to do with the story:

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