Clusterstock: Meet Primerica, The New Wall Street IPO That's Really A Multi-Level Marketing Scheme
Citigroup (C) has officially priced the IPO of its spinoff of Primerica.
At $15 per share, the pricing went strong.
Warburg Pincus will pick up 22% to 33% of shares and Citigroup will retain 32% to 46% of equity, which it will divest after Primerica begins trading.
But will investors buy Primerica's stock?
That depends if they can figure out what Primerica actually does first.