Monday, November 26, 2007

Head of Warner Music recants music industry's bad attitude


Seriously, you can't write comedy this golden.

MacUser: Music boss: we were wrong to go to war with consumers


The boss of Warner Music has made a rare public confession that the music industry has to take some of the blame for the rise of p2p file sharing.
Speaking at the GSMA Mobile Asia Congress in Macau, Edgar Bronfman told mobile operators that they must not make the same mistake that the music industry made.
"We used to fool ourselves,' he said. "We used to think our content was perfect just exactly as it was. We expected our business would remain blissfully unaffected even as the world of interactivity, constant connection and file sharing was exploding. And of course we were wrong. How were we wrong? By standing still or moving at a glacial pace, we inadvertently went to war with consumers by denying them what they wanted and could otherwise find and as a result of course, consumers won."


Props to Bronfman to wising up, although hindsight is always 20/20, isn't it?

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