Hitachi debuts new super flat panels

Thin is definetely in, as brands such as Sharp and now Hitachi are bowing new LCD sets that are thinner than Paris Hilton.


TWICE: Hitachi Unveils 1.5-Inch Ultra Thin LCDs

Hitachi revealed today it has developed a new line of 1.5-inch (35mm) Ultra Thin LCD HDTVS.Hitachi said it expects to be the first among a group of manufacturers preparing ultra-thin flat-panel displays to market the new products. The first Ultra Thin LCD TV series models are set to arrive on Japan’s retail shelves in December.
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Models in the series will feature the 32-, 37- and 42-inch screen sizes, and the two larger models will have 1080p HD resolution. The 32-inch model, which will have 1366-by-768 resolution, will ship in the U.S. in first quarter of 2008 and the 37- and 42-inch models will ship in the U.S. in the second quarter of 2008. Prices will be announced later.

I'd like to point out that the Hitachi LCD's that I looked at in Denver during CEDIA were fantastic looking. Even better than the *gasp* Sharp LCD's which up until now I have considered to be the top of the heap.

In demo situations at trade shows, most LCD makers are very careful to use HD video demo material that is either still life, such as flowers and bowls of fruit, or very slow side pans, such as pretty girls strolling through forests and meadows. Since LCD's often choke on fast motion, action movies are right out for demos.

The 42-inch Hitachi LCD's in Denver had an HD loop running that included motocross racers tearing along at high speed, and the LCD's performance with fast motion was impressive. Virtually no stair stepping, and zero dropouts and lag.

Granted, I admit that I am a video snob, and most consumers are not going to notice the things that I notice, but Hitachi's entrance in the LCD business looks like a great leap forward.

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