Sharp and Pioneer collaborate to gang up on other brands

TWICE: Sharp Invests In Pioneer, To Jointly Develop Product

Tokyo — Sharp and Pioneer have agreed to form capital and business ties, with plans to join forces on the development of next-generation consumer electronics products.Pioneer said it will issue 30 million new shares to Sharp for $357.3 million on Dec. 20. The private placement will make Sharp the top shareholder of Pioneer, with a 14.28 percent
stake. Sharp will sell 10 million, or 0.9 percent, of its outstanding shares from its treasury stock to Pioneer for $172.3 million that month.
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The two companies said they will combine their expertise to jointly develop products in next-generation DVDs, audio, car electronics and displays.

The world's top LCD brand and one of the top plasma brands joining forces. This will be worth watching, to be sure.

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