Cindy Davis at the excellent site Custom CE Social went and crunched the metrics on Twitter usage at CEDIA Expo 2010 so you don't have to. The result: the Top 25 members of the Twitterati who were tweeting the show.
Yours truly was #7.
Huge props to my good friend Johnny Mota, who was 3rd. And the rAVe [publications] team were an unstoppable force on the show floor, tweeting, taking pictures, and making videos like a seven-person multimedia army. They did an amazing job.
Most surprising of all was seeing Samsung take the 2nd spot. Frankly, most major CE brands haven't got a clue about how to leverage Twitter successfully: they still treat it like conventional advertising, using a megaphone to blare their message to people who aren't listening. Samsung gets it, and deserve props for their progressive approach.
Sphere: Related Content
No comments:
Post a Comment